The University of Westminster is one of England’s longest standing higher education institutions. Originally founded in 1838 as the Royal Polytechnic Institution, Westminster has since evolved into a vibrant learning environment attracting more than 20,000 students from over 150 nations. Offering a broad selection of degree programs ranging from Fashion Design to Electronic Engineering, Westminster is focused on its mission of “shaping the future of professional life”.
In addition to the core CRM elements provided by Azorus, Westminster has utilized the Digital Recruit solution helping them to be more effective in collecting student data while visiting students away from campus. This unique application of data collection via an iPad provides prospective students personalised communications instantly helping to build long lasting relationships with students throughout the recruiting and admissions process. Westminster are also a SITS institution and are able to effectively synchronise student data through the CRM solution provided by Azorus.